Are You Driving Your Business?

"If you aren't driving your business, you will be driven out of business."~BC Forbes

Are you driving your business or is it on cruise control or auto pilot? If so, is that good? Or are you headed somewhere you don't want to go?

You must keep a close eye on the road ahead and be ready for any sudden changes or turns. If you are on cruise control, you will miss opportunities and soon go off the road. Read that again, you will miss opportunities and go off the road.

Do you think that the banks and car companies that we had to bail out had their business of cruise control? Duh. They were "too big to fail" and were run that way, rather than being run like a company that could go bankrupt. Think about the Walkman. What a great invention...See any around anymore? Sony didn't drive the business and continue to create new products after that.

Do you think that a company like Apple is driven? I'd say yes. constantly striving for new and better versions of what they have already created as well as brand new products that exist only in the minds of their engineers!

Drive your business every day! Don't ever fall into the 'cruise control' trap. Continue to try to find new ways that you can deliver your products and services.

"If you aren't driving your business, you will be driven out of business."