Be Irreplaceable!

"In order to be irreplaceable, one must always be different."~Coco Chanel

Are you irreplaceable to your customers? Really? What is it that you give them that other people in your business can't give them? Think about that for a while...What do you provide that no one else can provide? Until you have figured that out, you will continue to be a commodity in everyone's eyes. Do you see the product that you sell as a commodity? That's too bad if you do...

You ask, 'How can I be irreplaceable?' Good question! Think about that for a while and I'm sure that you could come up with many ways that you could become irreplaceable. But start out with being authentic to who you are. Most people in business are "acting as business people," not being who they really are. Are you? Do you do things because that's what "business people" are supposed to do?

"When everyone thinks the same, no one is thinking." This applies to doing the same thing as well. Look at the car ads in the newspaper (for those of you younger readers, newspapers were sheet of paper printed on that would bring the news from yesterday to your house...)

You could just change the name of the dealership on the top of the ad and no one would know the difference! What a bunch of sheep! "When everybody thinks the same, no one is thinking."

Think about being irreplaceable. I guarantee you that if you think about being irreplaceable for one hour a day, for a week, you will develop so many good ideas at being irreplaceable that you could double your business in 6 months!

"In order to be irreplaceable, one must always be different."